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International Business Unit Manager Food Industry/FMCG


Highly skilled and experienced Manager looking for a C-level function in the food industry or an opportunity for a business acquisition in the food industry

Over 30 years international business experience, Entrepreneur, Negotiator, Strategist, Multicultural, Polyvalent, Financial Acumen, People Manager 

Experience as a Commercial Director:
  • Management of the European Sales and Marketing organization.
  • Develop a European Sales Plan and grow business with Retail, foodservice and industrial customers
  • Create valuable relationships with large purchase organizations’ key decision makers (Retail &
  • Foodservice)
  • Management of a European sales team of 24 of which 8 direct reports.
  • Member of the Management Team
Accomplishments as a Commercial Director:
  • Implementation of updated European sales organization with focus on retail, Foodservice and Out
  • of Home
  • Development of strategic partnerships with largest foodservice distributors in Germany, Italy, the
  • UK and the Benelux
  • Grown the industrial business by increasing revenue with existing business and add major accounts
  • Implementation and negotiation of price increases on all markets and channels through 2021 &
  • 2022
  • Grown business from 50Mio EURO Revenue in 2020 to 90Mio EURO in 2022

Experience as a General Manager

  • Retail, foodservice and industrial strategy and business development.
  • Strategic negotiation with key decision makers within customers, vendors and service providers
  • Responsible for the business unit performance, P&L and budget management
  • Management of a team of 27 of which 5 direct reports
  • Member of the Board of Directors: Dole Packaged Foods Europe SAS (France), Master Fruit (Serbia) and Sierra Tropical Ltd (Sierra Leone)
  • Manage communication with senior management in US and Singapore WW HQ

Accomplishments as a General Manager: 

  • Turnaround of the business from a stagnating revenue and negative profit to a YOY 10% revenue
  • growth and 8% average ebit.
  • Implementation of new European sales and marketing organization with focus on brand, channel
  • and new product development
  • Increase product portfolio through third party production sites in Greece, Spain, UK and Serbia
  • (Launch of new plastic ambient fruit pouches and frozen fruit ranges).
  • Strategic partnerships with largest retailers in Europe : Edeka (Germany, 14K Stores), Tesco (UK,
  • 3.5K Stores), Mercadona (Spain, 1.6K Stores). Representing +$16 Million Revenue
  • Driving role in joint venture in Serbia for Frozen Fruit ($15 Million investment) and
  • implementation of fruit processing factory in Africa for the European market ($50 Million
  • investment)
  • Middle East market successful launch of Dole branded products in Saudi Arabia, Iran and UAE

Areas of Expertise:

Business strategy  
Financial awareness  
Forecasting and budgeting  
Change management  
Process improvement


Executive Team Leadership
Excellent hands on management
Results focused
Pragmatic and Flexible


Dutch : Mother Tongue
English : Fluent spoken and written
French : Fluent spoken
German : Basic


Certification received for multiple Communication & Negotiation training courses in Europe & US

Lean Six Sigma Training – Green Belt certification


Bachelor in accounting - Sopecialisation Tax (1988-1990)

Katholieke Hogeschool Kempen (Turnhout, Belgium)

Wens je meer informatie over deze top kandidaat? 

Contacteer ons op 0496 40 89 50 of info@solut-hr.be












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Audit,2,blog,111,Diensten,9,faq,11,in de kijker,98,nieuws,153,nieuwsbrief,140,Openstaande vacatures,5,q&a,3,referenties,69,slider,57,subsidies,3,team,7,Top kandidaten,3,
Solut Passion for HR: International Business Unit Manager Food Industry/FMCG
International Business Unit Manager Food Industry/FMCG
International Business Unit Manager Food Industry
Solut Passion for HR
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